Karnataka, Bangalore

OUR HERITAGE At MTR we are proud of our rich heritage. Our tradition of food and hospitality began in 1924 with the establishment of the MTR Restaurant by the Maiya family in Bangalore. This restaurant is a city landmark today and people still stand in queue to savour its unique, completely authentic dishes. Then in 1975, Maiyas diversified into the business of convenience foods and instant mixes. As the business expanded, modernization and state-of-art facilities, including dedicated Lab and printing and packaging facilities, were added. MTR's wide range of products include ready-to-eat curries and rice, ready-to-eat cook gravies, frozen food, ice-cream, instant mixes, spices and variety of pickles & papads, and milk beverage drinks. MTR has its footprints across the globe. To fuel further growth, MTR became part of Norwegian Company M/s Orkla in 2007. For further details regarding Orkla, log on to www.orkla.com Culinary secrets have been protected and handed down over the generations and our food is based on truly authentic recipes from their region of origin. Our journey to India's premier, processed food company has been marked by innovation and the adoption of new technology. Precisely, every MTR product will always embody our tradition of unmatched taste, purity and quality. OUR VISION Your friend in everyday life. Brave We continuously challenge ourselves to be Brave - to think more innovatively, to act more boldly, to be world-class. We as Brave people have aimed high and loved to win. We speak up if something is wrong. Trustworthy We demonstrate that we are Trustworthy people, who are professional, skilful and reliable. People can trust us. We keep our promises. We deliver. Inspiring We inspire. We are passionate and burn with a desire to succeed. We innovate continuously. We Inspire consumers, customers, partners and each other. MTR TODAY The authentic taste of India While its history nears the century mark, MTR Foods stands tall as an Indian heritage brand. Today, a popular household name, MTR Foods has consolidated its market leadership in the south and is all set for a strong pan India presence, beginning with forays into the northern, western and eastern regions. Going back in time, it was in February 2007 when MTR Foods announced its official partnership with Nordic conglomerate Orkla (www.orkla.com). The Orkla global conglomerate comprises four business units: Orkla Foods Nordic, Orkla Brands Nordic, Orkla Food Ingredients and Orkla Brands International. While the Nordic region is Orkla Brands' domestic market, it has established strong market positions in India, Russia and parts of Central and Eastern Europe. Post this joint venture, MTR Foods has taken major steps to revitalize its brand appeal and establish its presence in the homes of modern consumers across India. With an all-new brand presence and a unique brand identity, MTR Foods seeks to own the instant food category in the rest of India; with Spices as a constant focus in the southern regions. Keeping in mind the changing consumer of today, MTR Foods has realigned its product portfolio to resonate with the needs of the Modern consumer. While all the items on the MTR menu come with the strong promise of great authentic taste, the products are further divided into Daily Favourites and Tasty Delights. Daily Favourites are the more every day, basic food while Tasty Delights are a little more celebratory and comprise of dishes that act as mood enhancers around the meal table. The MTR of today is your friend in the kitchen and promises to help you serve 'the' authentic taste of India to your family.