Apoorva Shah has pioneered the trichology concept in India and has featured in the Limca book of records as India’s first certified trichologist. He is also popularly referred to as the “Shah of Trichology” for his extensive work. From pioneering to raising an empire in the trichology segment, Apoorva Shah and Sonal Shah have come a long way from just being India’s early trichologists. Apoorva Shah always trod the path less walked and along with Sonal Shah, their entrepreneurial foray gave birth to RichFeel ™ Trichology Centers in India- the one stop solution for all hair and scalp problems.